# Some People Get Sick From VR. Why? ![rw-book-cover](https://wsrv.nl/?url=https%3A%2F%2Fmedia.npr.org%2Fassets%2Fimg%2F2022%2F09%2F23%2Fshort-wave_tile_npr-network-01_sq-517382b4b8fd0ab48ea9c781253f9992eab733dc.jpg%3Fs%3D1400%26c%3D66%26f%3Djpg&w=100&h=100) ## About - Author: Short Wave - Title: Some People Get Sick From VR. Why? - Tags: #podcasts - URL: https://share.snipd.com/episode/e59935ad-cf1c-455c-9b77-ef40eae75cd3 ## Highlights > The Marketing Origin of the 10,000 Step Goal Transcript: Speaker 1 It's actually based in marketing. Oh, why am I not surprised? So what's the marketing history of this? It's pretty fascinating. In 1965, a Japanese company was selling pedometers. And the Japanese character for 10,000 just so happens to look a bit like a person walking. So the company sold their pedometer as the 10,000 step meter, and that number kind of stuck without much research to support it. Wow. And to piece together this history for public health purposes is Dr. I Min Lee, Harvard Medical School Professor and epidemiologist at Brigham and Women's Hospital. ([Time 0:05:43](https://share.snipd.com/snip/6f5e1596-203b-41d3-bf4d-105e3344ea4d)) ---